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What are the SEO strategies to be followed with updated Google's new algorithm (Hummingbird). And how much will they be effective for a new website. ?

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تم إضافة السؤال من قبل Syed Farhan Noor , Asst. Manager - Business Development/Digital Marketing , Prime Move Technologies Co. L.L.C
تاريخ النشر: 2013/10/29
Amarjeet Sharma
من قبل Amarjeet Sharma , Chief Digital Officer , Karmasthal Healthtech P Ltd

With Google's latest update we have just shifted from the era of keyword based targeting to intent based system, so we have to be more of a marketeer now. If you want to outline you strategy for the new algorithm, it would somewhat be like as under :

  • Optimizing for Long tail keywords
  • Revisit your content strategy to make it more conversional
  • Make your website/category theme obvious
  • Use structured data to provide more data to  search engines
  • Use other google channels like google image, google places etc
  • Be present whereever your competitors are

 

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