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Look for AI technology. You can develop new Bot where it will be a Video bot answering the questions of the visitors and serve as a bot human and interactive.
Its not new digital marketing trend, check if this is applicable to your industry.
Hello,Thanks for your invitation. Interactive video you should use based on competitor research. You have to look at what are the best techniques the competitor applied. But it should be in the home page you can check out my one extorfx.com . the youtube video I made.What is this new digital marketing trend?Answer: it is one kind of research to understand competitor. what competitor doing. it is not about just seo/sem/ppc. it is million of the challenge to understand it. based on a quality marketing idea, metrics analysis, competitor each details analysis help to know digital marketing trend. Say your competitor is a billionaire. 99% not even think about how they did it. and which are impossible for them. So a quality researcher understands it the right way and provides strategy. It is about you have to research and track competitor each and every footprint. But 99% general expert not even think it. an example usually where I worked more than 500+ talent working. a few years ago they did directory submission or local listing. But when I search and research. I show them lot of high-end quality site. where they never have seen before me. and made those listing. even they compare hired someone to do the job. and after I review. the job not even done the right way. So Digital new trend meaning of new idea. no matter what is it.Example my twitter before bill gates or president trump. even any Hollywood Bollywood actress, including who made titanic or avatar(billion dollars earning film). But they always have strong media. another digital trend say google born in 1998. I use google 1999. So how I do it? so it is mean of anything latest trend and research new techniques and beat competitor are an actual new digital trend.https://www.extorfx.com/join-twitter-top-billionaire-govt.jpgI hope you got the answer.Thanks