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Which companies are the best at market research?

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تم إضافة السؤال من قبل مستخدم محذوف‎
تاريخ النشر: 2013/05/16
مستخدم محذوف‎
من قبل مستخدم محذوف‎

Nielsen and Ipsos.
On a regional level, there's also YouGov Siraj.

Manu Sankar Das
من قبل Manu Sankar Das , Associate Director, Brand Marketing , Redbus

The list for best market research firms in the world keeps varying as you move geographies. In the middle east, the most important players are 

Nielsen, Ipsos, TNS, Millward Brown, IMRB, GfK etc. However, like Reem mentioned, the two main players are Nielsen adn Ipsos. I personally feel that there is a shortage of really good market research firms in the region. 

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