If 2 companies have almost the same product & almost the same selling price, what makes one sell more than the other in the same territory?

The best way to know this is to analyze the historical sales data of the company, visualize the findings and based on these findings perform the prescriptive analysis to come up with the best strategy in order for the product to sell more.Some suggestions include:

1. Appoint sales representative to contact the wholesalers and retailers that are the customers for the company.....and to find out if they wish to make future purchases or not....and the ways in which the product sale can be attracted more.2. Increase the marketing skills of the product through posters, advertising, online advertising, etc.3. Collaborate with other companies and promote the products4. Organize small events and give the participants that product as a gift.