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In my opinion, you should definitely go for Magento eCommerce development. A few months ago, Business News Daily recommended Magento as the best E-commerce software for enterprises and fast-growing online businesses, and we couldn’t agree more!
With e-commerce today being such a fast-paced and rapidly changing market where agile thrive, companies need to be capable of responding appropriately. This is where Magento comes in.
So, if you’re still not convinced, I’ve compiled a list of reasons you should choose Magento for your e-commerce platform:
Reasons to Use Magento for Your E-Commerce Platform
1. It's Open Source
This means that by installing and/or creating add-ons and plug-ins, developers can edit the source code and add features and functionality.
2. It's Scalable
You can scale Magento into whatever you need it to be. Whether you're a small or large online business, Magento adapts to your requirements because it is so flexible.
3. It's Easy to Manage
Magento can help you manage multiple stores from one admin panel, saving you a lot of time and effort when managing your online sales. It also has multi-language and currency features, as well as international support, shipping and order management.
4. It's User-Friendly
The Magento layout provides easy site navigation as well as zoom-in capability and product reviews. Products in your store can be easily displaced, giving your customers a great buying experience.
5. Magento Supports Mobile Commerce
Within the next few years, mobile is expected to account for the majority of purchases online. So, if you are not currently mobile-ready and are thinking of switching to a new platform, both the Magento Community and Enterprise editions offer mobile shopping experiences across multiple web browsers and devices.
6. Search Engine Optimization
Gaining traffic through search engines is one of the most effective ways to gain a return on your investment. Magento assists SEO by allowing you to create URLs, tags, and descriptions with relevant keywords. Not only does Magento help to drive inbound traffic, it also has powerful tools to boost conversion optimization and average order value, such as upsells and Cross-sells.
7. Security and Payment Options
Implementing SSL security and a dedicated IP is easily done through Magento, ensuring your customers feel safe when buying online. The platform also allows you to use multiple payment options, which leads me to the next point...
8. Integration with Third Party Services
Magento allows you to easily integrate any3rd party extensions, applications and additional plug-ins to optimize your e-commerce stores, such as payment gateways, marketing automation, shipping providers, and tag management tools.
9. Analytics and Reporting
With Magento, you can easily integrate tools such as Google Analytics, Google Base and Google Checkout, helping you keep track of your customers online and market to them effectively.
. Community Support
Finally, Magento has a huge, global community of developers who share tips, discuss updates and help one another to solve technical support issues through forums and events. In fact, Monsoon Consulting's co-founder Stephen Kenealy founded Magento Meet-Up Ireland.
Want to know more about why you should choose Magento?
WebClues Infotech is here to help you with the overall eCommerce app development. A team of experts at WebClues is waiting for you to contact them now!
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