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How we can increase the retail sales in a supermarket?

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تم إضافة السؤال من قبل ABDUSSAMAD FAROOKH HUSSAIN , Business Development Manager , Leading FMCG Retail &Wholesale Distributor
تاريخ النشر: 2014/01/12
Fazal Ebrahim Dawood
من قبل Fazal Ebrahim Dawood , Chief Executive Officer , Stardist Ltd

There are so many ways you can increase sales in a supermarket .

In your case it looks like you are a supplier to the retail trade and supermarkets. 

You have following options: 

  1. Go for promotions and  insertions of your products in the different brochures that the supermarkets and hypermarkets have every end of month. 
  2. Negociate for gondola ends and promote your products with the help of sales promoters  in busy traffic areas of popular stores. 
  3. Review the merchandising of your products in your best selling points 
  4. Make sure you you have creative and popular shelf talkers when your products are on promotion
  5. Create and design promotional packs 
  6. Invest in wet demos ... there are so many marketing and sales strategies 
  7. All the best 

 

 

محمد شريف بن عمارة
من قبل محمد شريف بن عمارة , Marketing and trade official. , Hypponne tours

we can do that with a technical of merchandising.

مستخدم محذوف‎
من قبل مستخدم محذوف‎

Product Availability

Pricing

Customer Focus

Safety & Hygine

Emmanuel Wamweta
من قبل Emmanuel Wamweta , production supervisor , Tembo Steel Rolling

Strive to make it a "one stop-shop place", where customers can find almost all of their needs without having to move else where looking for other products. Provide products in various affordable varieties & assortments inorder to give customers a wide range of product options. Proper display of all products in their rightful shelves, where they can easily be seen by any one & accesed by everyone. Employ sales persons to help & render physical & technical assistance to customers in terms of product choices & knowledge about the products.

Soldic San
من قبل Soldic San

Hey. By purchasing products in large quantities directly from manufacturers, Walmart can provide cost savings to customers. This low-price strategy resonated with consumers, making Walmart a popular choice. Despite the fact that their prices are low, the quality of the goods is very high, and this is appreciated by customers. And if the buyer is not satisfied with the purchased product, then you can find the walmart number tell them about it, and they will help you issue a return without any difficulties.

Tanweer Ali khan KHAN
من قبل Tanweer Ali khan KHAN , logistics manager , Spice retail

With activity like add in newspaper ,social networking ,website and offers will  enhance the company business..

Umair Habib
من قبل Umair Habib , Inventory Controller , Landmark Group

There are multiple ways to increase sales however the3 P'S.

1. Product management( merchandising, buying, Mix, contribution )

2. People management ( salaries, commission, training, effective scheduling)

3. Pricing. ( Margin, competition, price points, offers)

Mohammed Shamsuddin
من قبل Mohammed Shamsuddin , SPECIAL ACCOUNTS SALES , BINZAGR (UNILEVER)

Visibility and availability  is the main concept for the sales, Display all the products in the eye catching position, Merchandising the products in a proper manner or set according to planogram. Try to acquire maximum space in the shelves, available of promotion products in the market is a big impact on sale. Put promotion items in the flyer of every month. etc.,

Mohammed Shijeer
من قبل Mohammed Shijeer , Sales Executive , Fahed Foods

1st need to keep good relationship with customer 

2nd proper visibility on shelf 

3rd good disply

4th product awareness

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