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Understanding customer behaviour is of paramount importance to sales because it is only when one truly understands customers' needs that one is able to address them in their products. It is only by addressing these needs that sales is generated. The communication too should be aligned to customer behaviour so that the ciustomer finds resonance in the brand presonality of the said brand. Hence understanding consumer behaviour becomes all the more important if a brand is to succedd and sales are to be generated.
it will make you think in his place and hence know what the consumer is really looking for, therefore you can focust on the attractive points of your product that the consumer desire.
Understanding consumer behavior can help one to better position himself/herself when approaching a potential customer. A sales person who understands the consumer behavior can properly address the need of the potential customer - based on the feedback given (either through direct/indirect interaction and body language).
Understanding consumer behavior can also result in saving of resources/time as sales people can readily tailor the solutions to the needs and requirements of the potential customer (without having to do extra analysis/research, etc.).
Understanding customer behavior is understanding purchase behavior, crucial to sales.
consumer behavior is just mirror of what he needs
needs are the key factors of selling
so knowing how customer will think will need will like will hate make good configuration about how you as sales person can sell your product that fulfill his needs
Consumer behaviour patern varies with the variance of information that the consumer has and it can be influenced by educating and sharing information. It has an important role to play in sales.
