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All depend on your marketing budget.
With a good marketing budget , I would go for a Marketing Road Show backed by central alleys, promoters, posters, flyers, inserts in brochures, sampling,discounting, couponing, gondola ends, Newspapers adverts, radio & TV spots, billboards etc
With a small budget, as much social media as possible, mass e mailing and word of mouth.
By raising the brand awareness in the target markets and among the target customers.
creating brand awareness by participating in industry specific events, organizing road shows, advertising and Direct marketing. Social media marketing is one of the budgeted way of promoting the brand and will reach right audiance.
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