Business unit that has a large market share in a mature, slow growing industry & require little cash but generate sufficient cash

b) cash cow

For a business unit in a slow-growing industry with a large market share that needs little cash but generates enough, consider these solutions: Maximize Profits: Focus on efficiency to improve profit margins. Maintain Position: Strengthen customer relationships to keep market share. Small Innovations: Make minor improvements to products to keep interest. Return Cash: Pay dividends or buy back shares with excess cash. Watch Competitors: Keep an eye on competitors to stay competitive. These strategies help maintain cash flow and profitability.

Because they plan to show their emphasizing consistency.

Will maintain the market and ensure sustainable business growth