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A man who stops advertising to save money is like a man who stops a clock to save time. True/False?

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Question added by Sidrah Nadeem , Global Marketing Manager , Hill & Knowlton
Date Posted: 2014/07/01
Khatim Abbas Seed
by Khatim Abbas Seed , BUSINESS CONSULTANT , Google

If this is said by the great Henry Ford, who will I be to dare disagree?

 

I agree for the most part. But I'd, also, say in a very ow voice (to avoid public scrutiny from the majority vote), that this is a saying by a great industrialist who changed car/automobile production into innovative mass production (the first conveyor belt-based assembly line in a car factory), benefitting from being only the second manufacturer in the US after Ransome Eli Olds, soon the biggest in the US and the one with lowest competition and biggest market share by1913, already.

 

The likes of Ford and big companies can afford ongoing advertisements efforts and expenditure without turning an eye to ROI vs cost.

 

I don’t think this saying applies to all businesses all the time! You can't "stop the time", but you can pause your advertisement efforts according to situations. Why? Some advertisement simply entail more cost than any gain or ROI and sometime no gain and no ROI whatsoever. Your advertising strategy may need some tweaking and reconsidering. Would you still follow such saying blindly because Ford said it about his company, product, market and TIME?

 

amer jayyousi
by amer jayyousi , Business Development Consultant , freelance

this is a great engaging question which holds an answer to mr. minhas's question about why questions asked by females get answered more than questions asked by males.

my answer is that yes i agree with your proposal."true"

Muhammad Hassan khan
by Muhammad Hassan khan , Assistant Collector , Khyber Pakhtunkhwa Revenue Authority

It is True becasue the world is like a Global Village and there are alot of products that are competing with each other in such situation Advertisment is a very useful tool to attract more customer and to regain the new and the old ones

amjad waheed
by amjad waheed , INTERNEE , Mobilink GSM

true

MOHAMED SAAD RAGHEB
by MOHAMED SAAD RAGHEB , محاسب عام , الربدى جروب

sure you are true ?

khaled Ibrahim Sayed Abd El Salam Ibrahim
by khaled Ibrahim Sayed Abd El Salam Ibrahim , Chief Accountant , -ElMehy engineering company

let us admit for one concept the answer for all yes can't be applied , i mean if we say ture then our answer is not correct but no one can't make adv. , but mean while we have a lot of big companies don't make adv. as their products or servises sales thereself . example the tobaco companies / wine / etc.., finally lets be honest with each other , Marketing and Adv. is not essintal for the company but some companies need and others not.

Ramzi Abaza
by Ramzi Abaza , Digital Project Manager , L'Oreal

Good question, and yes it's true. 

Sara Khan
by Sara Khan , financial and admin assistant , Ministry Of Defence

yes it is.

Genesh Thrikaparambil
by Genesh Thrikaparambil , General Manager , Anta Builders (P) Ltd

True, To save money its better to reduce operational cost!

Muhammad Noman
by Muhammad Noman , SAP S4H FI Trainee , Excellence Delivered Pvt Ltd

Obviously TRUE

zafar abbas minhas
by zafar abbas minhas , Freelance Writer , DAILY MASHRAQ

same question was aleady asked by me,,,, little change of wording..... nice one sidra

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