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What is Amazon's approach to product development and product management?

Product Management Startups
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Question added by Farah Husni , Supply Chain Manager , Supply Chain Corp
Date Posted: 2014/07/08
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Shafeeque Babu Karapuzhayil
by Shafeeque Babu Karapuzhayil , Retail Head , Lutfi Trading LLC

Widely used approach used at Amazon is “working backwards” that means work backwards from the customer, rather than starting with an idea for a product and trying to bolt customers onto it.

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