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Should Sales Development Report to Marketing or Sales?

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Question added by Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC
Date Posted: 2014/09/21
Ibrahim Hussein Mayaleh
by Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

It depends on the tasks defined for Sales Development.

If it includes tasks like:

- pre-sales

- Designing, implementing and improving internal sales processes and procedures

- Monitoring targets

- Sales motivation

- Sales assistance

Then it is a pure SALES unit.

 

But if it is related issues like creating new markets and handling customer feedback, then it is a Marketing unit.

 

Raafat Sallam
by Raafat Sallam , Organizational Development and Training Consultant , Training Centers, Marketing Organizations.

Yes, Good Question

Sales development report to Marketing

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