How many companies allow their marketing departments to have a role in creating the companies goals and strategies?

Most of world's top companies like pepsi, coke, nestle, kraft etc encourage & seek active participation of their marketing department in the strategy & goal finalization process. 
In fact for the last few years most of the CEO's are from marketing dept whilst earlier most CEO's were from either finance or manufacturing background.

Dear Abdulaziz Al-sudairy,Mosly Multinationals and Multi-dimentioals Companies are fully active role to participation of their marketing departments from manufacturers to consumers in the business strategy of the above said companies.