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If we agree that Marketing is the Head consisting of the brain which creates product or service and Sales is the Legs which creates needs and demand for the products and services, then Logistics is the Spinal Column which connects the Head and the Legs. A Strong Spinal column ensures that the Company reaches the destination and is commercially effective and gets repeat customers, satisfies them and ensures stability and sustenance over long term.
it helps company to do good business ahead and search new market.
