What is the best idea for customer retention ?

The number one way organizations can improve customer retention is…

Finding new and unique ways to create a partnership with customers. People will care when they share. Help customers put skin in the game by:

• Involving them in the design and delivery of service
• Soliciting their ideas and suggestions
• Begging for feedback on ways to improve their experience
• Create forums for customer participation (like boards of customers, customer advisory teams, VOC initiatives)
• Spend time with customers on their turf or neutral turf 
• Crafting chat rooms aimed at beta testing, experimenting, piloting products and services with customers.
• Invite customers to company functions—picnics, meetings, social outings, etc.