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The major four elements of distribution mix are channels of distribution, transportation, Warehousing, and -?

<p><strong>(a) Inventory </strong></p> <p><strong>(b) Channel </strong></p> <p><strong>(c) Direct marketing </strong></p> <p><strong>(d) None of these </strong></p>

Marketing Management Marketing Mix Marketing Strategy Marketing Sales
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Question added by VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.
Date Posted: 2014/10/25
Upvote (1) Views (13) Followers (12) Answers (12) Report Question
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Ali Hussain Yousuf
by Ali Hussain Yousuf , Assistant Manager Internal Audit , Index Exchange LLC

Answer is (a)

Omer Farooq
by Omer Farooq , Area Sales Manager , PepsiCo

Financial Muscle strength and people.

Deleted user
by Deleted user

Its CHANNEL, which is missing in the line of four components. 

As suggested by esteemed members as INVENTORY, but when we consider WAREHOUSING than inventory is naturally managed.

So what I think is that without CHANNEL how could be driving DISTRIBUTION MIX???

I would like to learn more about it.

Regards

 

Abbas Shabbir Mandsaurwala
by Abbas Shabbir Mandsaurwala , Sales Coordinator , A. H. Al-Sagar & Bros Co.

(A)

IRPHAN GHANI
by IRPHAN GHANI , Senior Management , A

Inventory - Product Mix.

Chandana N
by Chandana N , Specialist , Parexel International

A

Muhammad Abid Aleem
by Muhammad Abid Aleem , Head Of Supply Chain , SERVICE LONG MARCH TYRES (PVT) LTD

A

mohamed Hakim CMA CPA Candidate
by mohamed Hakim CMA CPA Candidate , Accounting Manager , Andersen saudi arabia

Inventory 

Ibrahim Hussein Mayaleh
by Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

The answer is (A) Inventory

But assume Packaging the5th element.

VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
by VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.

Option A. Inventory  (Product Mix)

Thank you for all answers.

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

It is a.

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