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1. People Say more Profit by a product/company . 2. Some say more customers -which is better for any business . view of my experienced seniors?

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Question added by Aashish Khurana , Ex : Marketing Manager - International , Quad Life Sciences Pvt Ltd
Date Posted: 2014/11/08
Ibrahim Hussein Mayaleh
by Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

Companies have several objectives like profit, revenue, market share, number of customer, .....

But they differ with setting the suitable order: which comes first.

Companies and organizations are divided into profit and non-profit organization. For the latest, profit is not an objective, unless it is necessary for the continuity. While for profit organizations, profit is the ultimate objective, but it is usually a long term objective that can be achieved by short term objectives. Under these short term objectives, we think about customer base, market share, brand, ...

So the answer is customers for the short term and profit for long term. 

erly senjaya
by erly senjaya , Claim Executive , Spica Services Indonesia

every company has the need to create a full satisfactory experience for their customers in all kind of business. Once this experience created, the company will generate a returning customers, the returning customers are crucial for the business growth - this is a simple action that requires all means of business aspects/tools. 

VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
by VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.

For stability of business and its growth with a bright future I prefer  More customers. Believe the principle "slow and steady wins the race" when business is the portfolio. Thank you sir

Muhammad Adeel
by Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC

I will go with both options equally.

Profitable customers is the key for successful business. Profitable businesses are generally those that identify the right customers, build relationships with them and work to bring in new customers with a similar profile.

padmakumar pathiyil
by padmakumar pathiyil , Marketing Consultant , Management Consultancy

For sustained long term growth it must be more customers. More customer also mean more profit from one angle. when you have more customers the chances of it increasing in geometrical proportions through word of mouth is very high and you will also feel the power of the customer base. Even though we all work for profit, with out a considerable strength of customers your growth will be stagnated.

Bhojraj      Dahal
by Bhojraj Dahal , supply chain coordinator , L’Oréal

(Answer from your junior) ;)  sir ji plant  more trees today so that you can sit in Shade

 after your retirement. ;)

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

More profit by a product/company, despite what is written above by my esteemed friends. Profits (when retained) provide more stability to the company. Increasing customer base at the cost of profits ( as opposed to profitability) is sheer foolishness.

Deleted user
by Deleted user

agreed with gentlemen

Sardar Muhammad Amin Sardar
by Sardar Muhammad Amin Sardar , Vice President , UNITED BANK LTD.

More customets- will provide a broad and secure base for activities leading to a stable maintainable profit.

Ana Mariana Sumadi
by Ana Mariana Sumadi , Telex clerk , Exchange

More customers is more important to get more profit

LABIB KOOLI
by LABIB KOOLI , Director of the Sectoral Center for Training in Hotel Technologies at Southern Hammamet , Tunisian Vocational Training Agency (ATFP)

Although Mr Jetty never voted up for me, I'm here to support his opinion !

The most top goal of any company would be a profit maximization !

This is crucial for it's ever lasting.

Here we should differentiate clearly the two words revenue and profit 

Revenue is the total of all money that a company receives from people paying for its products or services, and profit is what is left over at the very end after the company has paid for the cost of goods sold, plus all of its expenses.One company could therefore have high revenue (people paying it billions of dollars) but still not be profitable, while another could have very low revenue, but nevertheless turn most of that revenue into profit for the company's owners. This is called "bringing revenue to the bottom line",

because of the simple math Revenue-Expenses=Profit

Then, same same we would differentiate the customer portfolio and a more profit by a product/company.

 

 

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