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<p><strong>With respect to the promotional mix, which of the following categories would be most directly concerned with Internet commerce?</strong></p> <p><strong>a. advertising</strong></p> <p><strong>b. public relations</strong></p> <p><strong>c. direct marketing</strong></p> <p><strong>d. sales promotion</strong></p>
I believe it is direct marketing (C)
Difficult to choose any one option, because all are concerned with internet commerce. However, if I have to select one, I will go with 'Advertising'.
c) Direct Marketing
A
Advertising and Direct Marketing.
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Sales promotion
All the above are right answers.
I would go for SALES PROMOTION
all this is right
All of above are relevant but in context of commerce direct marketing or sales would be most concerned.