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What is your ideal customer for the first time?

Marketing Strategy Business Development Management
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Question added by Muhammad Usman Tariq , Visiting Faculty , National University of Science and Technology
Date Posted: 2014/11/11
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Karim El Houssami
by Karim El Houssami , Senior Program Support Officer , International Rescue Committee- Lebanon

if we are talking about segmentation and product design. My ideal customer differ regarding the product i'm selling. Different criterias can be set to identify the ideal customer such as: age, gender, income, social status and educational level ... 

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