When is a qualitative research methodology appropriate?

Is a way to achieve certified in many different academic disciplines, traditionally in the social sciences, but also in market research and other contexts. Qualitative researchers Ahdvo in-depth understanding of human behavior, and the reasons for this behavior. Qualitative method is achieved in the causes and how to make decisions, not just the what, where and when. For this, there is need to focus on smaller samples, rather than large samples.

A simplified manner - qualitative research is a way non-numerical data collection and does not come or the interpretation depends on the graph or source of qualitative Baanat.seat focuses on the description of phenomena and deeper understanding of them.

v qualitative research mission

"Qualitative research requires a lot of preparation and planning. Researcher should be coach in the field of surveillance techniques and strategies for the interview, and other data collection methods to solve the problem of the research to be well-versed in the field of study so that it can separate the important information from the minutia. And on the researcher to be able to deal with the massive amounts of data and find something meaningful in what may seem a complete mess. the verification that the individual facts of a separate lead to the same result.

Strength of qualitative research derived from the first inductive approach focuses on the research of the situation through words rather than numbers (Maxwell1996) qualitative researchers may use different methods for data collection

I agree with answers given by you Sir and Mr. georgei assi.

A qualitative research study is appropriate when you need to tap into the hearts and minds of the customer.

A highly subjective research discipline, qualitative research is specifically designed to look "beyond the percentages" to gain an understanding of the customer's feelings, impressions and viewpoints. Such intuitive, highly subjective personal input can only be obtained through qualitative research.

Strengths:

• Small samples, sharp focus: Qualitative research is laser-focused, dealing only with smaller samples.
• Probing interviews: Expert moderators, unencumbered by the time constraints of a quantitative survey, use a multitude of techniques during lengthy interviews to obtain in-depth information.
• Rich responses: The interviews, which last as long as two hours, allow the moderator to elicit extremely candid, highly complex responses.

Must agree with Mr. Georgei's answer

Qualitative research is by definition exploratory, and it is used when we don’t know what to expect, to define the problem or develop an approach to the problem. It’s also used to go deeper into issues of interest and explore nuances related to the problem at hand. Common data collection methods used in qualitative research are focus groups, in-depth interviews, uninterrupted observation, bulletin boards, and ethnographic participation/observation

Agree with the answer provided by Mr. Vinod Jetley and Mr. Georgei assi

Agree with the answer given by Vinod Jetley ,georgei assi  ,padmakumar pathiyil 

Basically used for improvement of any process, process or product. Depends on the need, data can be collected through various sources. 

I agree with all experts, specially Mr. Jetley and Mr. Assi.

Well answer add by all people. No comment

I have searched they internet to understand the difference, thank you. So I agree with your answer.