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How can a Supply Chain Management Professionals be successful in the Marketing Strategy?

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Question added by Mohamed Fairoz Maideen , area sales supervisor , FAROOK INTERNATIONAL STATIONERY LLC DUBAI & N. Emirates
Date Posted: 2014/12/03
Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

Supply chain executives need to be experts at managing supply chain functions such as transportation, warehousing, inventory management, and production planning.

 

Marketing professionals need several key skills when implementing a marketing strategy. The marketing professional's skills are often used toward executing various strategies related to product, price, promotion and place. Company marketers must decide what products they will sell and how to price them. Marketers must also know where to place or distribute their products and how to advertise them.

 

I see little fit between the two.

Ahmed Taylakh
by Ahmed Taylakh , Warehouse Manager , M. H. Alshaya Company

To create a marketing strategy, you need price, cost, delivery time, budget, procurement plan and many more inputs which all comes from Supply chain

Atul Shinde
by Atul Shinde , Purchase / supply chain officer , Progressive Civil Construction Co. Pvt. Ltd.

Planning , budgeting, cost estimation,  is an  important when you developing  marketing strategy 

VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
by VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.

Supply Chain Management Professionals, they can recognize where the product presence is required and in what quantities.

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