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I agree with mr. Shetty in his answer. Indeed Marketing ans Sales have one feature in common which is they strive towards the same objectives of increasing revenue, market share, brand awareness, benefits, customer base and other related issues. Their strategies may differ, but they are based on the same sources and aim at the same goal.
Marketing is the process of planning for the sales process in terms of publicity for the product market research study of the target population develop marketing plans for the product and monitor sales in the implementation of this policy and marketing has no relationship to the sale
And the role of product sales and selling his commitment Bmair service and product deployment target to achieve and his commitment to the plan Altsoeqh ie it deals directly with customers to sell a commodity or product
Though Marketing & Sales are important components of success of the Company , Organisation or Industry.
But both the functions are Independent (Ideally 'Should be') but some of the common features should be:-
1) To seek the same Objective (Of Increasing the revenue, customer base & Market Share)
2) To have the same vision ( Where is the company situated NOW & where it aims to see in FUTURE)
3) Strategies of both should yield the same - Not just meeting customer expectations or requirements but to exceed them. Technically the "Wow" factor etc :-)
The Objectives at the end stage are one and the same, Revenue generation, Growth and Prospects, One streamline the revenue channels, other reap the benefits in a quick time span.
if the product is succesful in generating awareness then it will definintely get recognsed.the next important step is to make the product available on shelf so that it generates a recall in the mind of customers.
Dear Sir,
In Basics from the book point of view it has much difference in some countries Both fields are different while in some countries they do selling but call it marketing. Some fields have both department and utility while some have no.
But the common thing is the end result is to generate the Revenue
AGREE WITH ALL ANSWERS
