How do you attract someone to listen to you and to follow you? (of course with good intention)

Make friendly environment and give the chance for speak and u also share as usual daily things  

1  Listening to them first.

2  Talk about what they like. 

3  Cutting to the chase and making your message clear.                                                                                                                                                    

4  Reading your audience and adjusting accordingly.                           

Be interesting

Be helpful and supportive

Put some effort in trying to understand them

Show some respect

Have some sense of humor

You give them same respect that you expect from them.

The person must be fluent on the topic of conversation with smart getup and personality.