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Which company holds the rights to manufacture the products under the brand name "Harry Potter" after its worldwide success?

Marketing Management Marketing Mix Marketing Consultancy International Business
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Question added by padmakumar pathiyil , Marketing Consultant , Management Consultancy
Date Posted: 2015/01/04
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Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

Warner licenses other firms to produce goods using "Harry Potter"

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