What is "double branding" in marketing parlance?

Marketing Consultancy International Business Sales Business Development

Question added by padmakumar pathiyil , Marketing Consultant , Management Consultancy
Date Posted: 2015/01/04

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by abanob Emil , مهندس تخطيط , كولاس ريل

i think to brand the sub brand of your product without mentioning the company name like to branding Rio of Kia without saying it is a kia product so what i made here is a double branding

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