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Moving hands and head affect negatively on the customer.
it's important and interesting.
you can show that you are:
sorry
serious
interested
and some of your body language stay in people's mind for awhile
Important more than you can Imagine cause your client don't deal with a system or a Tombstone, he contacting with some professional sales man, and if your employee don't act with his body language and make the client attract with him so he dis crease his percentage of got that deal