Bayt.com

Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

What is Blue ocean strategy?

Business Strategy Go to market Strategy Administration
user-image
Question added by Snaiwer A M , Assistant Financial Controller , SOMFY SAUDI ARABIA Co.
Date Posted: 2015/01/14
Upvote (0) Views (1) Followers (1) Answers (1) Report Question
Write an Answer
Register now or log in to answer.
Ioannis Kantanoleon
by Ioannis Kantanoleon , Operations Analyst , MBM - TEAM SERVICE Facilities Management LLC

Blue Ocean Strategy is to:

  • create uncontested market space
  • make the competition irrelevant
  • create and capture new demand
  • break the value - cost trade off
  • simultaneous pursuit strategy of differentiation and low cost 

Write Your Answer
More Questions Like This