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'Mystery Shopper' surveys can best be described as a form of:

a) Observational research

b) Desk research c) Essentially quantitative research d) Attitudinal research

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Question added by Vinod Jetley , Assistant General Manager , State Bank of India
Date Posted: 2015/02/26
Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

a) Observational research is the answer.

Elke Woofter
by Elke Woofter , Project Assistant , American Technical Associates

A) is the correct answer, since the mystery shopper does enter the store and evaluates the store .. the sales personal and its knowledge about a product ... depending on the product it can be subject as well

Emad Mohammed said abdalla
by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

My answer will be option a)Observational research

hachem hadjira hachem hadjira
by hachem hadjira hachem hadjira , مسؤولة مصلحة بالكلية لحاملي الشهادات ورئيس,التعليم التقييم ،سيرت مكتب شؤون إجتماعية.مكلفة بالمخابر , جامعة العقيد أحمد دراية ولاية أدرار

'Mystery Shopper' surveys can best be described as a form of:
  •  

    a)Observational research

  •  

Raed Alghazo
by Raed Alghazo , Sales Manager , ARKAN INSURANCE BROKERS

(A)

its the answer...thank you sir

Snezana Brankovic
by Snezana Brankovic , • Senior Consultant in Marketing Department , „Stankom” Business System

Answer A is the correct one.....................

Mohammed Thiab
by Mohammed Thiab , Founder / Chief Consultant , MV Consulting

Yes .... ""A"" seems to be the right answer to this question

Ahmed kandil
by Ahmed kandil , Cost Controller , Battour Holding Cpompany

Answer A is the correct answer

Nasir Hussain
by Nasir Hussain , Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. Ltd.

You are right Sir.............. it is "A" Observational research....................

 

Mystery shoppers perform specific tasks such as purchasing a product, asking questions, registering complaints or behaving in a certain way, and then provide detailed reports or feedback about their experiences.

Wasi Rahman Sheikh
by Wasi Rahman Sheikh , WAREHOUSE SUPERVISOR , AL MUTLAQ FURNITURE MFG

Agree with all experts <<<<<<<<<<<<<<<<<<<<<<<

Deleted user
by Deleted user

a) Observational research

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