It is important to note here that eventhough SBUs might have their own business strategy, it has to be completely aligned to corporate strategy to acheive the overall mission of the corporation. Many problems happen usually because of misaligment of strategies between the corporate and the individual strategic business units or worst incompatible objectives between the two ...
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SAHL HIJAZI , Purchasing Manager , BINZAFRAH GROUP
SBU ; Abbreviation for Stragtegic Business Unit ;
Its an entity OR Operating unit within a larger Orgainzation - SBU will have its own business strategy and Objectives, which may differ from that of parent Organization. Its very important to enhance business.
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Sukrit Saha , Head Customer Service , Tata Teleservices Ltd
SBUs are supposed to be updated about the changes in the market, competetors as well as regulatory through this the unit should be able to project the future performance of competetors and the industry and provide necessary inputs to the business teams. The SBU should also review a company's ability to adapt to sudden shifts in the market conditions. It should work towards establishing a relationship between a company's action plan and strategic objective.
