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Which of the following offers the best general definition of noise in this context?

a) The effects of music drowning out the sales message in a radio advert.b) Excessive graphic display in a press advert.c) Excessive graphic display in a TV advert.d) Interference which occurs between the message source and the receiver.

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Question added by Vinod Jetley , Assistant General Manager , State Bank of India
Date Posted: 2015/02/27
Deleted user
by Deleted user

I'd go with answer under D, i.e Noise is the interference which occurs between the message source and the receiver

Bilal Khan
by Bilal Khan , Senior Tax Accountant , Finvesco Limited

Your message will remain unheard by the receiver due to the noise that distorts the communication, however, loud music in advert will make little difficult for few audience to hear or it might automatically filter the target audience but it  will not  distort the message.

 

Option D will be correct ans...

Tamer Elbeshbishy
by Tamer Elbeshbishy , Financial and Administration Manager , Muscat Towers Holding Group

For sure the most close correct answer is D 

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

d) Interference which occurs between the message source and the receiver.

Usman Naeem Khokhar
by Usman Naeem Khokhar , Growth Hacker (Itchy Fingerz) , NetSol Technologies

It really depends on how the marketer wants to convey his message to the audience and potential customer. It's these things that can determine a good promotion verses a bad one. It can be all of the above depending on the medium.

Deleted user
by Deleted user

I agree with the answers Gentlemen

 

And your answer Mr. Vinod

Nasir Hussain
by Nasir Hussain , Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. Ltd.

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d) Interference which occurs between the message source and the receiver.

 

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