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A theme park operator considering setting up an operation in an overseas country, is most likely to begin its research by:

a) conducting secondary research in its target market.b) conducting primary research in its target market.c) conducting secondary research at home.d) conducting primary research at home.

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Question added by Vinod Jetley , Assistant General Manager , State Bank of India
Date Posted: 2015/02/27
wael mohammed
by wael mohammed , -Branch Manager , canal regional company

Thank you for the invitation

 I think he should start choosing c 

Alex Al Yazouri
by Alex Al Yazouri , General Manager , Al Mushref Cooperative Society

c) >>>>>>>>>>>>>>>conducting secondary research at home

Mohamed Salah  Elshahed
by Mohamed Salah Elshahed , مدير حسابات العملاء , الهدف الذكى للتسويق العقارى

b) conducting primary research in its target market 

to can create his strategy

Sidrah Nadeem
by Sidrah Nadeem , Global Marketing Manager , Hill & Knowlton

I agree with everyone who feels the answer is C!

Elke Woofter
by Elke Woofter , Project Assistant , American Technical Associates

If a business is trying to set up in a different country, than one has a target market in site, but still does need to research if it is a good idea to move a new venture to this location ... therefore the survey needs to be done in that country and not at home.

You can prepare for it at home, the number of visitors coming from this country may be a good starter, which still does not indicate how many will visit the park in the new location, after that it needs to be followed up by a market research at the planned area/country  

d) conducting primary research at home.

 

Tamer Elbeshbishy
by Tamer Elbeshbishy , Financial and Administration Manager , Muscat Towers Holding Group

I think it is no C thank you Mr Vinod

Mohamed Galal Hussein Ahmed Mohamed
by Mohamed Galal Hussein Ahmed Mohamed , Technical Mnager , Fast Building Contracting Co.

I agree with experts : c) conducting secondary research at home.

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

c) conducting secondary research at home.

hassan younis
by hassan younis , مهندس , جهاز استثمار مياه النهر الصناعي

C is the answer  ...........................

Wasi Rahman Sheikh
by Wasi Rahman Sheikh , Warehouse Supervisor , AL MUTLAQ FURNITURE MFG

Correct answer is option c) conducting secondary research at home.

Emad Mohammed said abdalla
by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

My answer will be ================= C