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You should have your good product knowledge and first you have to listen customer need then by confident way you can approach your product.
if you have good knowledge of your product and self confident you will always sucess in your target.
THE IMPORTANT FACTOR WORKS HERE IS TRY TO JUGDE THE CUSTOMER FIRST OF WHAT THEY NEED AND OF WHAT THEY ARE NOT HAPPY WITH HIS EXISTING PRODUCT, THIS WOULD HELP IN DELIVERING THE BEST SALES SPEECH BECAUSE WE CAN SLOVE HIS ISSUE OF WHT HE NEEDS WILL PROVIDE WITH THE BEST SOLUTION AND TRY SHIFTING HHIS EXISTING RELATION WITH THE EXISTING COMPANY TO OUR BY SAYING GOOD THINGS ABOUBT THE PRODUCTS OF OUR COMAPNY AND CONVENCING HIM ABOUT HOW THIS WOULD BENEFIT HIM.
Research your audience
Pitch to the right person
Make an appointment with your customer
Describe how your customer will benefit.
Differentiate yourself from your competitor.
understanding the need of customer will make our sale fast and easy..try to get some idea about their financial background...so that we can pitch the correct and apt service for them...can use the USP of our product if there is a competetor...
- Prepare the sales pitch upon your counterpart
- Start with something that will trigger his/her attention
- End with sentence that he/she will remember
- Be short and to the point
1)Know your product or services well
2) Avoid giving a canned pitch
3) Tell a story with your pitch
4) Use simple language
5) Keep it short. 6) Describe how your customer will benefit.
7) Differentiate yourself from your competitor.
8) Treat your pitch as a conversation.
I happen to close one account of Lokmat Group ( A leading brand in New Paper). I bagged 300 no' of connection. It was one of the biggest order in 2006. The strategy was to get one connection of Lokmat group so that the customer can make the difference & experience the good service of our product. It was achieved with great persistence & with adequate product knowlegde.
Need analysis is important in this scenario. Analysis customer needs, link your product features according to their need.
taking enough time to make the audience part of the procedures who leads you to conclunions that you're going to present. Keep the presentation simple ans smart with , when is possible, a part of interaction with the people around.
Demonstrate product quality, importance and effectiveness with minimal terms