Evaluation , selection and management of marketing channel.

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Team motivation is an important factor amongst team members. How do you motivate...
Posted by:
Kathy Mustafa
23-November-2014

On what criteria can channel members be evaluated for their proper selection? And how are the channel members managed and motivated, once they are selected?

Marketing Management Marketing Supply Chain Channel Marketing

Question added by Mahesh Shrestha , Finance Consultant- Part time (Freelancer) , Dhapasi General Store
Date Posted: 2015/03/15

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1 Answers

Hany Helmy Haleem

by Hany Helmy Haleem , Director of Warehouses , Nasco Automotive

I believe this link should be more helpful:

https://www.boundless.com/marketing/textbooks/boundless-marketing-textbook/marketing-channels-11/marketing-channels-in-the-supply-chain-76/selecting-marketing-channels-388-4052/

Best Regards

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