What is the best approach for marketing digital literacy to senior citizens?

Marketing Management Marketing Mix Marketing Strategy Marketing Digital Marketing

Question added by Zaid Mahadin
Date Posted: 2015/03/24

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by Mary Chain Paudac , Receptionist/Sales Assistant , AWRostamani

In my own view I believe that through the use of newspapers we can campaign for senior citizens literacy towards digital marketing since our elders are much more attached to this form of medium.

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