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Email marketing
Social media marketing
blogs
word of mouth
cold calling
etc.
E-Marketing & Social Media is best.
What exactly you mean by Low Budget?
Social Media activities need
1) Website - mini INR1 Lac for a decent website
2) FB Page -0 cost but ad campaigns cost INR30k for decent reach
3) Google Ad - Website + INR30 -40K
4) Emailer - Data bank cost depending upon the industry
PS : Convert into your currency
Before you allocated budgets (low / high) make a check list:
1) Target Audience - their category / paying capacity / thought process
2) product / service you gonna offer & Industry Segment
3) whether its a need or want? Need can be a glass of water when u feeling hungry & want is glass of beer even though the purpose can be solved by glass of water.
4) What you want to achieve?
5) now decide which are the best possible way to achieve.
Maybe social media marketing tools could be a logic way for low budget marketing campaigns
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