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That the company that overlooks new and better ways to do things will eventually lose customers to another company that has found a better way of serving customer needs is a major tenet of:
a. innovative marketing.
b. consumer-oriented marketing.
c. value marketing.
d. sense-of-mission marketing.
Option b. consumer-oriented marketing.............................................
for me B is equally important as A.
b. consumer-oriented marketing.
>>>>>>>>>>>> b. consumer-oriented marketing. >>>>>>>>>>>>
b. consumer-oriented marketing., may be through incremental innovations or through major innovations
a. innovative marketing.......