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(a)
A question mark
(b)
A bull
(c)
A dog
(d)
A cash cow
(e)
A star.
According to the BCG matrix, a strategic business unit comprising speculative products that entail high risks, would be referred to as:
(a) A question mark
(a) >>>>>>>>>>>>>>>>>>>> A question mark
a)...>>>>>>>>>
A question mark
Option a) is answer <<<<<<<<<<<<
(a)A question mark is a business unit that has a small relative market share in a rapidly growing market. The future performance of such a business unit is uncertain. Hence, option (a) is correct.
