What are the challenges in B2B lead generation ?

1. Know your audience. The first step to choosing tactics that are going to work (challenge #1) is to understand your targets. You need to know what's important to them. How they make decisions. Where they look for potential service providers.

2. Make measurement a top priority. It's no wonder you can't agree on tactics (challenge #10) if you're not measuring results. You need to know where your clients come from, where each lead comes from, how many qualified leads you're generating, what your proposal win rate is, etc. Consistent tracking, measurement, and analysis is a must.

3. Put the right people in the right roles. 

You have to keep looking out for business that have the potential to grow, convince them that you are the best partners they can find, and preferably approach them before others do.

 No one knows where B2B leads come from - that's the biggest challenge. Hubspot made a research about sources of leads and guess what - the biggest source was 'Others' (not email marketing, direct mails, social media, SEO, trade shows, blog). Why it is like that? Because leads come from composite and unquantifiable activities.

B2B Lead Generation means attracting more clients for your business to get lead in business, its a direct way to contact the leads who are interested in your product and services. There are many challenges in B2B Lead Generation such as bulk quality leads, creating quality educational content, maintaining positive work relationships with the client, nurturing leads to becoming loyal customers, etc.

And to overcome these challenges one can simply try the best Lead Extractor to extract quality leads with contact details to directly approach them. It extracts 100% verified contact details of the leads in order to avoid the bounce rate.

If you think about creative advertisement - which brand/campaign first comes to your mind? (links to videos/banners/etc. - most welcomed)