Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

_ consists of dividing a market into distinct groups of buyers on the basis of needs, characteristics,

or behavior who might require separate products or marketing mixes.

a. Product differentiation

b. Market segmentation.

c. Market targeting

 

d. Market positioning

user-image
Question added by Nasir Hussain , Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. Ltd.
Date Posted: 2015/05/19
Emad Mohammed said abdalla
by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

>>>>>>>>>>>>>>>>>>  b. Market segmentation.  >>>>>>>>>>>>>>>>>

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

b. Market segmentation.^^^^^^^^^^^^^^^^^^

Muhammad Yousaf
by Muhammad Yousaf , Director , Zia Saeed & Co. Pvt. Limited

The Answer is Market Segmentation.

Nasir Hussain
by Nasir Hussain , Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. Ltd.

The correct answer is " b. Market segmentation." 

More Questions Like This