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Marketing automation is the use of software and Web-based services to execute, manage and automate marketing tasks and processes. It replaces manual and repetitive marketing processes with purpose-built software and applications geared toward performance.
Inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be. By aligning the content you publish with your customer’s interests, you naturally attract inbound traffic that you can then convert, close, and delight over time.
The main difference between marketing automation and inbound marketing is the absence of human touch in automated marketing. Inbound marketing will succeed only if the quality of the content is innovative enough to attract the target audience. I think these innovative measures should be tried along with the old strategy of marketing with media and ad campaigns . Only when u are confident about the new avenues u can reject the old war horses of traditional marketing.
Agreed with the answer Mohamed Adel
Agreed with the experts....................
Marketing completely known to its users. Inbound marketing that has to be discovered on the time of requirement only
Marketing make stong use socail media and web side,Plus B2B
