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In evaluating messages for advertising, telling how the product is better than the competing brands aims at making the ad:

a. meaningful.

b. distinctive

c. believable.

d. remembered.

Pharmaceuticals Marketing Sales Business Development Management
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Question added by Nasir Hussain , Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. Ltd.
Date Posted: 2015/06/01
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Alex Al Yazouri
by Alex Al Yazouri , General Manager , Al Mushref Cooperative Society

b.>>>>>>>>>>>>>>>>>>>>>>>>>>>>> distinctive

Khaled Anwar
by Khaled Anwar , Senior Sales Engineer , "Automotive company''

The answer is : Option ( B )

Nasir Hussain
by Nasir Hussain , Sales And Marketing Manager , Pakistan Pharmaceutical Products Pvt. Ltd.

b. distinctive............................. is the right answer.

Emad Mohammed said abdalla
by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

>>>>>>>>>>>> b. distinctive. >>>>>>>>>>>>>>>>>>>>>>>

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

b. distinctive^^^^^^^^^^^^^^^^^^^

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