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Full cost pricing and marginal cost pricing are two examples of:

A. Marketing-oriented pricing

B. Cost-oriented pricing

C. Tactical pricing

D. Product line pricing 

E. Value pricing

New Markets Marketing Economics Sales Business Development
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Question added by Kishor Vadher , Sales Manager , Hausstrom ltd. Lagos
Date Posted: 2015/06/07
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Ibrahim Hussein Mayaleh
by Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

They are examples of cost oriented pricing 

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

B. Cost-oriented pricing^^^^^^^^^^^^^^^

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