Link popularity is measured by?

What is link Popularity?

Link popularity is the total number of web sites that link to your site.

Because good link popularity can dramatically increase traffic to your web site. Well placed links are an excellent source of consistent and targeted traffic. And due to recent developments, they can even generate additional search engine traffic to your site.

thanks for the invite Dina.

Link popularity is a measure of number of backlinks to a website. It was once a major ranking factor by major search engines. But search engines give more importance to quality than quantity.

when building link, considering Link reputation is must

here are few metrics to consider

• relevancy (niche topic, website)
• dofollow or nofollow
• DA (domain authority)
• position (top fold)
• anchor text
• links to internal pages not to home page
• indexed or not indexed
• Permanent

Link popularity is measured by the number of IBL. Previously this was the major SERPs factor. It increase link juice of any website. Nowadays backlinks from the the high PR (Page Rank), DA (Domain Authority), PA (Page Authority) matters.

how many sites or web pages or peoples are linked to you

Link Popularity, the no of links pointing to your website was primarily measured by PR, now a days people use domain authority to measure Link popularity.

Link Popularity can be measured both in terms of quantity and quality. After penguin update from Google there was a major shift in link building methods and flow of links to any website. Now link popularity should be measurd in quality and quantity would be the secondary factor to rank any website on  search engines.

Thanks

authority of the web page linking to you and the link anchor text.

web marketing tools or web master tools etc.