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The most profitable customers of a firm are usually the biggest buyers in the category–they are often labeled the ‘heavy users’ or ‘heavy buyers?

1. True

2. False

3. Maybe

 

Marketing Mix Marketing B2B Marketing B2C marketing Sales
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Question added by Mehboob Ali Laghari , Social Mobilization Team Incharge , TRDP-European Union
Date Posted: 2015/07/20
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Manoj Manoj Kumar
by Manoj Manoj Kumar , Territory Manager , Cipla ltd.

profitable customer of a firm that,s a Heavy users

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