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In which stage of product life cycle the innovators come into play and use the product?

1. Introduction 

2. Maturity

3. Growth

4. Decline

Marketing Mix Marketing Research Marketing Strategy Marketing
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Question added by Mehboob Ali Laghari , Social Mobilization Team Incharge , TRDP-European Union
Date Posted: 2015/07/30
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Muhammad Yousaf Khokhar
by Muhammad Yousaf Khokhar , Director Marketing And Sales , Relaxsit Private Limited

Since the Introductory stage Marketing Mix of the Products changes as the product enters to the New Stage.  At Maturity Stage the need of adding new features to the product are proposed to be added.  So the answer is2 Maturity.

Muhammad Adeel
by Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC

In Introduction Stage, the Innovators start using the Product.

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