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If your business is marketing commodity other than the price. How would you differentiate yourself from competition?

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Question added by Donn Wadey , Business Program Coordinator , Algonquin College
Date Posted: 2013/08/25
Arul Jayasheelan
by Arul Jayasheelan , Process executive , infosys

I make sure that I satisfy customers with my commodity.
The satisfaction ratio is more than the price of the commodity

Nourhan Darwesh
by Nourhan Darwesh , Product Manager , Mysteronix

that depend on the prouct itself and the target customer of it.
if they care about the quality then you should stress on that using the advertising tools.
if is a luxurious product then you have to stress on being unique..
what I mean is you have to study your target customer to know what will attract them and highlight it 

John Saleh
by John Saleh , Advanced Medical Representative , Novartis

I think it depends on understanding the customer orientation if he/she maybe price oriented or quality oriented or whatever the orientation mode of him/her then the mind set of our end user then we can customize and adapt the message accordingly and then you be able to satisfy your customer needs/wants hence i humbly beleive that will differentiate yourself from the competition .

Farid CHELLAL
by Farid CHELLAL , Document Controller , JGC Algeria

try to retain my clientelle up with a good quality of service, and small business shares (gifts, bonus ....etc)

Samer Salameh
by Samer Salameh , Head , Acino Pharma– AG

I will stress on the Item or product benefits which will have a real value to the customer or user. 

عصام الدين حامد العبيد حامد
by عصام الدين حامد العبيد حامد , Finance Manager , Arab Academy for Specail Education

Provide  better after-sales service and warranties.

MOHAMMED IRFAN SABEEL
by MOHAMMED IRFAN SABEEL , SAP Successfactors Employee Central Consultant , Cactus Technologies Pvt. Ltd

By providing superior quality of products to customers and sale after service.

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