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Graphic designers, in people’s minds, often get lumped together with fine artists – when the truth is that we’re almost opposites. Artists create to inspire, to emote, to share something that’s uniquely theirs with the world – and the best art lets each viewer find their own interpretation. Designers, on the other hand, create to communicate – we’re visual-thinking problem solvers, and if people are interpreting our message in their own unique ways, well, then we’re just not very good at our job.
