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The concept under which a company carefully coordinates its many communication channels to deliver a clear?

 

consistent, and compelling message about the organization and its products is called ..?

a) integrated direct marketing 

b) the marketing mix 

c) direct marketing communications 

d) integrated marketing communications 

e) none of the above 

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Question added by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company
Date Posted: 2015/09/20
Ghada Eweda
by Ghada Eweda , Medical sales hospital representative , Pfizer pharmaceutical Plc.

Integrated marketing communications strategy . 

محمد الشاذلي محمود
by محمد الشاذلي محمود , Head of sector , Armed Forces

D  --- Integrated  marketing   .............

Yaqoub Alomar
by Yaqoub Alomar , Civil Engineer , Al-Zubeir municipality

Option   D

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Emad Mohammed said abdalla
by Emad Mohammed said abdalla , ERP & IT Software, operation general manager . , AL DOHA Company

d) integrated marketing communications