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1) An understanding that "closing" deals is an outdated concept in sales. (Apart from as a very simple technical point, applicable to people learning how to sell, in turning the customer's decision to buy into an actual sale.)
2) An understanding that all deals are based on the three pillars of relationship, need/want and value, and that when all three are met "closing" inevitably follows. (Subject only to the bracketed point in1) above.)
3) An understanding that the sales person who closes the most deals is usually the salesperson who makes the most calls.
deliver more than u promise .
empathy
responsibility