Register now or log in to join your professional community.
By not treating your customer like they are just a customer. They must be treated as if they matter and they should be treated how you would want to be treated.
.A loyal customer comes back. This is obvious. A repeat customer is a loyal customer. A loyal customer buys more. You get more of a loyal customer’s “share of wallet”. A loyal customer buys your premium items, your higher priced or higher value offers. A loyal customer is more likely to buy the bundle, get the whole package, sign up for the longer term agreement. A loyal customer is more likely to refer or recommend you. A loyal customer is not only likely to, but actually does make recommendations.
When we say customer loyalty it describes behavior. They become regulars and recommend your product/service to friends and family. They willingly pay premiums to purchase a product with your brand on it.
Just Customer have good atitude about your service/product and are satisfied by it. but they always think that other brands are good/better. This customer buy your product as a substitute from the one they are loyal to, due to many reasons.
Loyal Customers: they have specific brands in mind and they do not opt any other brand and just customers they prefer what is looking good irrespective of price.
i believe it is the basic difference.
Let me quote an example : Suppose if Mr.X is loyal to Sony Products and he has created such a mindset he will not switch to any other brand product , he cannot. And Normal Customers go on the features, size , price .. so may factors.